This file of MKT 578 Week 4 Individual Assignment Ethical and Legal Issues Paper includes:
Resources: The Practice of Public Relations
Use available outside research sources from the library and the web to select a company, organization, or government entity that has had to use public relations to address a serious problem or crisis that emerged unexpectedly. The events described should have occurred within the past 10 years.
Write a paper of 1,050 to 1,400 words evaluating the legality and ethicality of the public relations messages and practices that you identified.
Critique the organization